SMSGH In The News – 5 Promising Ghanaian Tech Startups That May Soon Become Multinational
October 16, 2013 | 4 minutes read
Ghana’s technology and software industry is relatively a younger one and with this comes many challenges for those who are in these fields. Countries like Kenya, South Africa, and Nigeria have received some level of international recognition for their software industries. In some of these countries, they have had huge multinational companies buy out some of their budding startups.
In Ghana, the software industry is growing and already is seeing some promising startups that may soon become multinational. In this article, I take a look at five of such startups that are ready to be skyrocketed.
RetailTower is an e-commerce marketing solution. RetailTower enables merchants to create campaigns on price comparison engines.
They seamlessly integrate between e-commerce platforms and comparison shopping engines. With a few clicks, merchants can export their inventory product descriptions, images, and prices from e-commerce platforms such as Shopify, Magento, and osCommerce to publish their products on shopping websites.
RetailTower has over 11,000 online retailers who are all outside of Ghana an indication of their potential in terms of growth and expansion.
The company was adjudged the Utility APP of the Year 2013 at TopAppAwards, Ghana.
Dropifi is a smart contact widget that helps small businesses better analyze, visualize, and respond to incoming messages. They promise to help small businesses offer better customer support, capture leads and drive sales through the roof.
Dropifi has over 8000 small businesses as customers all over the world which include TKC Apparel, Colombia International, and ALMA Soul among others.
With the nature of their business and customers, it is expected that they will soon have offices in some countries in Europe and the US to address their growing customer base.
Dropifi has been featured on many international platforms including Forbes, the Huffington Post, and TechCrunch, and was recently selected as the first and only African startup to be among the 500 Startups.
3. Leti Arts
Leti Arts is a startup that is focused on Africa’s superheroes. Leti Arts is bringing Africa’s rich folklore to life through the media of comics and mobile gaming.
This tech company is set to launch The Epic of Ananse, an exciting new comic book series, and mobile game that reimagines the ancient fable of the African trickster god.
With their target market and intentions of running TV series around these superheroes, they might soon expand into other African countries. Already, they have offices in Ghana and Kenya.
Leti Arts has been featured on the BBC World Service, and Polygon, and were recently selected as World Summit Award (WSA) Nominee. They were winners of the Entertainment APP and APP Developer category of the TopAPPSaward 2013, Ghana.
mPawa is a job-matching service developed by Innokiq. mPawa supports the posting of jobs and the onward notification to blue-collar workers in Africa.
They wish to bridge the gap that exists in the current blue-collar recruitment space; that is getting blue-collar workers into a centralized location and allowing employers to easily reach them.
Their focus on the African continent and the successes in the countries they are already in indicates a possible expansion into other African zones.
mPawa has offices in Ghana and Kenya.
SMSGH is a Ghanaian tech company that provides bulk SMS, corporate SMS solutions, mobility, and web solutions among others.
Their story of three young graduates coming together to build Ghana’s first non-telco internet SMS messaging gateway and software is an inspiring one.
They have not only succeeded in building an idea into just a company but a company that sees millions of cedis as yearly revenue. Their turnover is expected to reach GHC10 million in 2013.
SMSGH processes about 10.8 messaging requests every second and over 28 million business-critical & subscriber messages monthly with more than 7 million mobile subscribers relying on them to inform, alert, notify, transact, interact, monetize, and share mobile data.
Their vision of becoming an international brand for business messaging is on course and we might soon see them expand into other African countries.
They were adjudged the APP company of the year 2013 at the Topappawards. One of their products, Mpower Payments was also adjudged the most innovative new app 2013, finance app 2013, top user experience app and was the overall winner, the top app of the year 2013 at the same TopAppAwards, Ghana.